Presenting the 2011 Christmas card

Christmas Card 2011 preview

Autofry and I hope you 'ring' in a merry 2012.

Continuing a proud tradition of homemade Christmas cards, I’m happy to present this year’s edition. On a positive note, the card was sent out to be received around the holidays… instead of mid-January, like last year.

As always, I started the card season with some great ideas, but I had to whittle them down to a concept that I could execute without investing in a Santa suit or driving deep into the Sierra Nevada in search for snow (but look for those in future years).

This year’s card plays up my desire to absurdly celebrate the season. While I didn’t want to mock the over-commercialized aspect of the holidays, I wanted to put a unique mark on the holiday. To accomplish this, I turned back to an old joke that a friend and I made several years ago.

In the early days of going to karaoke at The Maltese, my friend Ari and I would infrequently joke about the name of the bar’s fryer — Autofry. Because the name is so prominent on the otherwise unassuming metal box, the fryer became anthropomorphized as a benevolent provider of tasty, albeit slightly unhealthy treats.

We haven’t joked about it for years, but I thought about how silly it would be if Autofry and I posed for the holiday photo, much like a couple might.

With that basic idea in mind, I made a quick stop to Target for a Santa hat and a ribbon. As I continue to fashion my own cards, money has become a concern because I don’t want to break the bank making them. Thankfully, the materials for this year’s card cost about $8 — plus the onion rings.

While I was getting everything in order on the night of the shoot, I thought it needed a little something extra, and I was also hungry. I asked for an order of onion rings.

The rings turned out to a secretly smart move when it came to devising the caption for this year’s card. Because of that food product, it made sense that Autofry and I would hope that people would joyfully ‘ring’ in the new year.

I again used Costco’s photo service to print the cards (50 cards and envelopes for about $15 is still a heckuva deal). I also used one of their templates — although they can sometimes be a little underwhelming, I liked seeing my offering within the window sill frame.

Thanks for a Maltese staff for helping to letting me slip into the kitchen for about a minute. Also, kudos to Marcus for taking the actual photo.